Campaign Overview

Changing our diets is the single most effective way to reduce food-based greenhouse gas emissions, while also benefitting biodiversity, water systems and human health. However, there is no one-size-fits-all diet that the whole world should adopt universally as the impacts of diets differ from place to place, depending on how food is produced or from where it is sourced.

The Planet-Based Diets campaign introduces a transformative digital platform, available in English, Spanish and Portuguese, that provides national-level analysis for 147 countries. At the core of this platform is an Impact & Action Calculator which allows users to assess the national-level impacts of any diet (comprising up to 13 food groups) on eight human and environmental health indicators, and a methodology for retailers to transform their supply chains and offerings to customers.

What sets Planet-Based Diets apart is its flexibility. It supports assessment and action at national, regional, and global levels, helping countries design localised and culturally relevant dietary guidelines and ambitious national food plans to improve human health and reduce environmental impacts. It also empowers consumers to make more informed, sustainable food choices.

Beyond the platform, the campaign is supported by a rich suite of multimedia assets, like videos, blogs, GIFs, and infographics, to amplify reach and drive engagement.

Explore the Planet-Based Diets platform at https://planetbaseddiets.panda.org/